Since CEAT Specialty Tires entered the North American market three years ago, more and more farmers agree that CEAT Ag tires are hard working - in the field and on improving the bottom line. There is less agreement, though, on how to pronounce our name!
We conducted some "farmer-on-the-street" video interviews recently and the results are interesting to say the least. Some got it right and some got it way wrong LOL!
It is pronounced "See Ott." CEAT is actually an acronym but that is not the main story. Our 90-year history is what is meaningful. Established in 1924 at Turin, Italy, CEAT has come a long way since then.
The company journeyed to India in 1958. Today, CEAT is one of India’s leading tire manufacturers, with a global footprint spanning over 120 countries.
In the specialty segment, CEAT manufactures farm, mining and earthmover, industrial, and construction equipment tires, as well as special application off-road tires.
The CEAT Specialty Tires office for North America was opened in Charlotte, NC, in 2017. Thanks to our wonderful distributors and dealers, CEAT Ag tires are now available in ___ states.
We are thankful to be receiving so many favorable reviews from farmers on products such as our new Yieldmax. Available in the 650/75 R 32 and 620/75 R 26 sizes, the Yieldmax not only offers increased load carrying capacity to support larger combines, but also high traction and stability.